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Matching products on marketplaces

You no longer add a marketplace as a separate competitor. Matching your products against marketplaces like Amazon and Google Shopping is now part of Pricefy’s auto-match: its AI compares your products — by title, product code (GTIN/EAN) and brand — against a competitor’s catalogue and proposes the closest matches.

How to match products now

  • Auto-match — run AI Automatch on a competitor to link matching products automatically. See How the auto-match works.
  • Competitor discovery — let Pricefy find competitors, including marketplaces, that sell products like yours. See Competitors discovery.

Matched products and their competitor URLs are then managed in Competitors → Monitored URLs, like any other competitor.

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