The Competitor Profile gathers everything Pricefy knows about one competitor — and the settings that control how it is tracked — in a single page with six tabs: General Options, Browsing Options, Price Adjuster, Stock Mapping, Tech Stack and Contact Info.
Open a competitor profile
- Go to Competitors → Overview.
- Open the competitor’s Actions menu (the ⋯ icon).
- Click View Competitor Profile.
The entry sits in each competitor’s Actions menu:
The page header shows the competitor’s favicon and name, and a Save Changes button that stores whatever you edit in the tabs.
General Options: favicon, sitemap and detected tech
The default tab collects the competitor’s identity and crawling basics:
- Favicon — the logo shown next to the competitor across Pricefy. Click Upload to replace it, or the bin icon to remove it.
- Platform Technology — the e-commerce platform Pricefy detected on the site (read-only).
- Anti-bot Method — the bot protection Pricefy detected, or “No anti-bot method detected” (read-only).
- Sitemap — the URL of the competitor’s sitemap (for example
https://www.shop.com/sitemap.xml). Fill it in to tell Pricefy exactly where the sitemap lives. - Preview — a screenshot of the competitor’s site, when one is available.
Browsing Options and Stock Mapping
These two tabs are read-only: they show how Pricefy browses this competitor’s site and how its stock statuses are mapped to In Stock / Out of Stock. Both are managed by Pricefy’s team, so they usually read “No browsing options / stock mapping rules are currently configured for this competitor”:
Price Adjuster
The Price Adjuster tab corrects this competitor’s prices before comparison — for example to add VAT or remove a fixed fee. It has its own guide: see how to use the Price Adjustment feature.
Tech Stack
The Tech Stack tab is a read-only report of the technologies Pricefy detected on the competitor’s site: a technology count with its last-update date, a Summary (such as the CMS) and a Technologies by Category breakdown. Until Pricefy has analyzed the site it shows “No tech stack information yet”.
Contact Info
The Contact Info tab holds AI-discovered contact details for the competitor — emails, phone numbers, addresses and social profiles — plus the recipients list used for MAP Infringement notices. It deserves its own walkthrough: see how to find a competitor’s contact information.
Good to know
- Edits are saved with the Save Changes button in the header — one save covers the tab you edited.
- A brand-new competitor that Pricefy hasn’t analyzed yet also offers Profile Now in the same Actions menu — run it to populate the profile (see Competitors Overview: manage your competitors).
- To analyze the competitor’s catalog from its sitemap, see how to run a Live Scraping analysis.